Social Media & Marketing Coordinator

The Village for Families and Children

Job Tracking ID: Job Tracking ID: 512620-916749
Job Location: Hartford, CT
Job Level: Job Level: Mid Career (2+ years)
Level of Education: AS
Job Type: Full-Time/Regular
Years of Experience: Years of Experience: 2 - 5 Years
Starting Date: Starting Date: ASAP
Salary: Salary: 58,000 to 62,000(0) USD
Work Hours: Work Hours: 40

Job Description

Create Content. Connect Communities. Make an Impact.

For more than 200 years, The Village for Families & Children has been strengthening children and families across Connecticut. We are seeking a creative, organized, and detail-oriented Social Media & Marketing Coordinator to support our marketing and communications efforts across digital and traditional channels.

This hands-on role is ideal for a marketing professional who enjoys developing and coordinating social media content, creating and managing email marketing campaigns, designing engaging graphics and promotional materials, and supporting marketing initiatives that advance organizational awareness, fundraising and program goals. Working collaboratively across departments, this individual will help ensure consistent, compelling communications that connect our communities with The Village's mission and impact.

This position is based in Hartford, Connecticut, with occasional travel to Waterbury, Connecticut, as business needs require.

Salary Range: $58,000-$62,000 commensurate upon experience.

It is not typical for an individual to be hired at or near the top of the range for their role. Actual placement within range will be contingent upon a number of factors, including but not limited to the candidate's qualifications, education, experience, internal equity and alignment with market data

Position Summary

The Social Media & Marketing Coordinator implements approved marketing and communications initiatives under the direction of the Senior Director of Marketing & Communications. Responsibilities include managing social media channels, creating digital and print content, developing email campaigns, designing graphics and presentations, supporting website updates, and producing communications that support fundraising campaigns and events.

Key Responsibilities

1. Implement approved social media strategies and maintain a publishing schedule aligned with organizational priorities and editorial calendars.
2. Create and publish engaging social media content, including posts, stories, photography, graphics, and short-form video content highlighting programs, staff, events, and community impact.
3. Monitor social media engagement, respond to or route inquiries as appropriate, and provide performance reporting with recommendations to strengthen audience engagement.
4. Design graphics and layouts for digital and print materials, including flyers, brochures, advertisements, signage, event programs, and campaign collateral.
5. Develop and update PowerPoint presentations and other visual communication materials for leadership, programs, and events.
6. Draft, edit, and proofread marketing, fundraising, and internal communications to ensure accuracy, consistency, and adherence to organizational messaging.
7. Manage the email marketing platform, including templates and audience lists; prepare, test, schedule, distribute, and analyze newsletters, announcements, promotional emails, and internal communications.
8. Support fundraising campaigns and special events by developing donor communications, coordinating promotional materials, and providing on-site event support as needed.
9. Coordinate routine content updates for the organization's website, intranet, and landing pages.
10. Organize and maintain marketing assets, photography, content calendars, templates, and project files.
11. Collaborate with Marketing & Communications, Development, and program staff while maintaining brand standards, accessibility requirements, confidentiality expectations, and approval processes.
12. Participate in departmental planning, workflow enhancement, and continuous process improvement initiatives.
13. Perform other duties as assigned.

Experience and Skills

Education

• Associate degree in Marketing, Communications, Public Relations, Graphic Design, or a related field required.
• Bachelor's degree preferred.

Experience & Qualifications

• Two to four years of experience in marketing, communications, social media management, public relations, or a related field preferred.
• Strong written and verbal communication skills, including writing, editing, and proofreading.
• Experience creating, scheduling, and publishing content across social media platforms and using analytics tools to evaluate performance.
• Experience using email marketing systems to build campaigns, manage audience lists, schedule communications, and analyze results.
• Proficiency with Canva, Adobe Creative Cloud, or similar design tools.
• Demonstrated ability to create professional presentations and production-ready digital and print materials.
• Advanced proficiency with Microsoft Office, including PowerPoint, Word, Excel, and Outlook.
• Familiarity with website content management systems and routine website content updates.
• Strong organizational skills with exceptional attention to detail and the ability to manage multiple projects and deadlines.
• Ability to work independently and collaboratively in a fast-paced environment.
• Experience in nonprofit marketing, fundraising communications, and event promotion preferred.

Why Join The Village?

At The Village, your work directly supports programs and services that strengthen children, families, and communities throughout Connecticut. You'll have the opportunity to use your creativity and communications expertise to help share stories of impact, support fundraising efforts, and advance a mission that has transformed lives for generations.

The Village for Families & Children is an equal opportunity employer committed to creating an inclusive workplace that values diversity and encourages applicants from all backgrounds to apply.

Job Benefits

Our benefits package supports your whole life with comprehensive health coverage, generous paid time off, and employer matched retirement savings. We also invest in your growth through tuition assistance (Loan Forgiveness Program – NHSC, tuition reimbursement and Student Loan Repayment). https://thevillage.org/careers/our-benefits/

The Village for Families and Children is An Equal Opportunity/Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability or veteran status, age or any other federally protected class.

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